Just as the right hairstyle can flatter your face shape, makeup can be used to enhance your best face shape features - and hide the ones you're not too fond of!

Kyra Sedgwick hairstylesThose with a square face will have a similar face shape to Kyra Sedgwick (pictured right) and will recognize the wide cheekbones and strong, angular jaw.

To downplay the heaviness of a square face shape your makeup should create a delicate look. A good place to start is using lipstick and eye shadow in a dark tone and leaving all other makeup as light as possible. For further advice, try these tips:


  • Use a shader that is one tone darker than your foundation under your cheekbones, out to your hair line and down under the points of your jaw to create a flattering shape.
  • To narrow down the top of your face, blend some shader just above your temples to the outer corner of your forehead.
  • Use shaping and shading tricks to lift the outer edges of your face so that your jaw line appears lifted.


  • Apply a light colored blusher on your cheekbones and chin to give them the illusion of lift.


  • Use a dark colored eye shadow under your eye, on your lid and from the inner point of your eyebrow to the outer edge.


  • Use a bright lipstick on your lips and apply it to your top lip with a slightly pointed shape to help make your chin appear more pointed. For more tips on shaping your lips, see our beauty article, Makeup Tricks: Shaping Your Lips.
  • To see the difference lipstick can make to your face shape visit the extras section in our Virtual Hairstyler and try out our selection of lipsticks.

When it comes to makeup, the number one rule is that you should always be comfortable. Use these tips as a guide for creating your own look and remember that all face proportions are different and the aim is to balance your own individual features within your face shape.

For another way to flatter your face shape see our hairstyles article, The Right Hairstyle for Your Square Face Shape.

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