Using a small amount of gel, work it through the mid-lengths and ends in a downward motion. For added texture, pinch the ends as you go.
Apply some some gel to your fingertips and then pull through the ends of your hair in a downward motion to achieve a sculptured look.
Apply gel to your fingertips and then pinch small clumps of hair in an up and forward motion. For a messier look, pinch the clumps in different directions.